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Reach Millions of Baby Boomers

“Caring.com has been my lifeline during a difficult period of my life and my father’s.”

— Mary, Portland, OR

Contact Caring.com to Advertise Your Brand

Promote your senior living community or home care agency.

Submit your listing

Not a senior living community or home care agency? Email advertising@caring.com

Why Caring.com?

Significant reach

Caring.com is the leading online destination for seniors and their families.

  • 76% of Caring.com registered users are female.
  • 76% are between the ages of 40 and 69.
  • 66% have a college education.
  • 66% use Caring.com to research their own challenges as a family caregiver in addition to those of their senior loved ones.

 

Top conditions among caregivers: arthritis, chronic pain, depression, diabetes, high blood pressure, and high cholesterol.

Significant influence

  • More than 40 million Americans are caring for adult family members.
  • 70% of caregivers have searched for health information online in the last year for their loved ones, who often are not online themselves.
  • 80% of caregivers discuss treatment options with their loved ones’ doctors, according to geriatrician Dr. Leslie Kernisan.
  • 75% of caregivers grocery shop for their loved ones, and 64% manage their loved ones’ finances.

Top conditions of loved ones include: Alzheimer’s, arthritis, chronic pain, COPD, depression, diabetes, heart disease, high blood pressure, high cholesterol, incontinence, overactive bladder, and stroke.

Source: Caring.com Research, 2011

Increase the visibility of your brand

Increasing numbers of caregivers are searching online for senior living facilities.

Ensure that they can find yours by listing in our Senior Living Directory

Get senior services marketing tips on Caring Partners.

Caring.com

Caring.com is a leading online destination for caregivers seeking information and support as they care for aging parents, spouses, and other loved ones. We offer thousands of original articles, helpful tools, advice from more than 50 leading experts, a community of caregivers, and a comprehensive directory of caregiving services.

 

The material on this site is for informational purposes only and is not a substitute for legal, financial, professional, or medical advice or diagnosis or treatment. By using our website, you agree to the Terms of Use and Privacy Policy

Caring.com

Caring.com is a leading online destination for caregivers seeking information and support as they care for aging parents, spouses, and other loved ones. We offer thousands of original articles, helpful tools, advice from more than 50 leading experts, a community of caregivers, and a comprehensive directory of caregiving services.

 

The material on this site is for informational purposes only and is not a substitute for legal, financial, professional, or medical advice or diagnosis or treatment. By using our website, you agree to the Terms of Use and Privacy Policy

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