Caring.com Acquires SeniorAdvice.com

Caring’s Recent Acquisition Aligns with Caring's Mission of Providing the Best Resources and Most Support for the Senior Community

Charlotte, NC; Mar. 10, 2020 — Caring.com, a highly-regarded senior care referral service and the nation’s leading site for senior care reviews, today announced its acquisition of SeniorAdvice.com. The SeniorAdvice website includes a comprehensive directory of senior living communities and senior care options (with consumer reviews) and the SeniorScore index – a proprietary tool using local data to grade the senior-friendliness of U.S. cities and areas.

“We’re excited to add SeniorAdvice.com to our portfolio of reputable senior care referral services and trustworthy resources for seniors and their loved ones,” said Caring.com CEO, Jim Rosenthal. “The SeniorAdvice offering expands our ability to reach and help even more seniors and their family members in their search for the senior living or in-home care option that best meets their needs.”

Since 2007, Caring.com has helped millions of family caregivers and seniors overcome many of the challenges of senior care, relieving stress and saving time and money. In addition to providing the highest quality senior care content for caregivers, Caring.com is home to one of the largest senior living and senior care directories in the United States — with tens of thousands of business profiles, about 250,000 consumer reviews, as well as a toll-free referral line at (855) 376-2186.

“We are committed to providing high quality and highly relevant senior care services that make a significant and positive impact — using the latest data and technology, having a highly-skilled team of senior care experts, and strategically acquiring businesses that fit well with our mission,” said Rosenthal.

"Our mission in starting SeniorAdvice was to help families and caregivers have a more transparent and supportive process in searching for senior care,” said Ryan Patterson, Founder/CEO of SeniorAdvice.com. “Caring.com is an industry leader that has dedicated itself to providing the highest quality customer service and has built one of the largest networks of senior care providers anywhere. Caring’s passion, expertise, and resources will help elevate the experience and increase the options for consumers who use SeniorAdvice."

The terms of the deal are not disclosed. Caring.com’s leadership team will work closely with SeniorAdvice.com’s team to ensure that the integration is as smooth as possible for caregivers, seniors, and our senior living and in-home care partners.

With millions of visitors to its flagship website, www.Caring.com , Caring is a leading senior living referral service and the nation’s top site for senior care reviews. Founded in 2007, Caring’s mission is to help as many seniors and their caregivers as possible through empathetic, expert guidance. Applying cutting-edge technology to this humane mission, Caring provides relevant senior care information and support, as well as comprehensive senior living and senior care directories for the United States, including 400,000+ consumer reviews. Through a toll-free referral line at (800) 558-0653, Caring’s trusted, nationwide team of Family Advisors — who are among the most highly trained, highly skilled, and knowledgeable experts in senior care — helps seniors and their families research and connect to the most appropriate services and support for their specific situations. For more information about our organization and our free services for seniors and their families, please visit www.caring.com/about and join with Caring on Facebook.